RETAILBOX MASCOT

The brief was to create an adorable universally appealing Mascot for Retailbox, to compliment their existing brand & logo. "Boxy", being such a busy little mascot had to show off the varied duties . e.g. "Delivery dog", "Tools of mass perfection", "Secret box" and "Online shopping". These used for related promotions. Boxy showcases a variety of awesome hairstyles and thanks customers with a personalized, handwritten note!

Boxy posing as "Delivery dog"

Boxy geared up and used in the "Tools of Mass Perfection" competition

Boxy shows off a variety of hairstyles

Retailbox SecretBox promotion

Boxy doing some online shopping

A personalised thank you note from Boxy with every, beautifully packaged Retailbox delivery

Instagram promotions done by Retailbox that involves Boxy

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